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Touchwood
Lead creative/writer for Touchwood shopping centre. After the initial pitch win, there’s nothing I didn’t work on. TV, radio, the re-brand, tone of voice, online/offline advertising, in-centre comms and internal engagement.
Channels:
Print / OOH/ Press / Radio / TV / Online / DM / Internal / Guidelines / Experiential
Creative | Copywriter
Jewson
I was part of the team who re-built this iconic British brand from the ground up - pun intended.
Brand positioning, tone of voice, look & feel, logos we did the lot. And not just for Jewson, for their sub-brands too. From branch signage to pricing labels. Nothing went untouched.
Channels:
Print / OOH / Press / Online / DM / Brochures / In-branch / POS / Internal / Events
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